Hey! I’m Jackie - property investor, recovering perfectionist and freedom seeker. Along with my husband “Detail” Dave...

We’ve had an over decade investing in property - and I’ll be honest with you, it’s been pretty brutal - which is why I’m glad you’re here - as I know it hasn’t been easy for you either, and that can feel pretty damn lonely at times.

I’ve gone from working full time, dreaming of financial freedom in 2013, to scrimping and saving to buy the first investment property; to learning to work with investors and buying more properties than we ever dreamed and ultimately doing £18M+ of deals, raising £7M+ of finance from private investors and creating a life where we can travel the world, go on holiday every 6 weeks and not be tied to our investment area.  The dream, right?

But then there’s the darker side...where we worked every hour under the sun, spinning so many plates and getting distracted by what everyone else in property were doing… and started chasing ‘Ferraris’. 

We hit burn out (more than once!), got screwed over by builders (and planners, and building control and EDF!) and ended up labouring on site causing so repetitive strain injury in both arms!  We had projects that went over-budget and got down-valued. We wanted to quit, and questioned “is this actually worth it?” more than once. 

We felt like failures. A lot. We felt we weren’t doing a good enough job because the cashflow didn’t seem to be as good as everyone told us it would be.

The upside of hitting so many problems?

We learned a load along the way about how to invest in property in a way that creates freedom (and how not to do it!). 

We learned that being entrepreneurs (because yes that’s what we were now!) meant knowing stuff about a whole load of different disciplines to be able to problem solve through the challenges. 

Finance (private, bridging, development, mortgages), legal structures, tax, accounting, contracts, planning, building control, regulations, wealth and estate planning - and the problem is all these different disciplines contradict each other! 

Dave has always been very detail orientated, and so he went out and asked all the questions and got to the bottom of some pretty complex stuff with dozens of experts in their fields. 

Dave’s detail focus freed me up to lean into the ‘bigger picture’, and I developed my strategic mind to understand how all this chaos and all these problems fitted together… and how to navigate through it all to get to the end result that we wanted. 

We became an incredible team, focused on a common goal:

Cashflow.

Freedom.

Time.

And along the way we got really angry at the property industry! Because we started to see that we weren’t the only ones who had struggled (and felt bad about it!) and we started to find ways to support other property investors - at first by training and mentoring.

But one of the biggest issues we faced was getting to the bottom of what our cashflow REALLY is, and then using that information to make decisions about what we do next. Which properties aren’t performing? How could we make them cashflow better? Why is there not as much money in the bank account as we expected?

WHERE IS ALL THE MONEY GOING?!

It took us 5 years to answer these questions - many bookkeepers and accountants later, and we’ve ended up building our own financial management team (Portfolio Cashflow Optimiser) that can now answer these questions for other investors with A LOT LESS PAIN along the way.  Bookkeeping and financial reporting so you can get to the bottom of your numbers and make good financial decisions to ensure the portfolio is cashflowing well.  

As the years continued, one of our biggest (non property) frustrations was with our external accountants (yes plural, there’s been over 5 of them since we started!) we found that as we grew the number of companies we had (with our JV partners) that our accountancy bill was HUGE… it felt like a lot of money for what we had discovered was pretty much just ‘HMRC compliance’, particularly as we were finding more and more that it was actually us that were proposing solutions to our accountants when they told us that things weren’t possible! 

So in 2025 we bit the bullet and hired our own Chartered Accountant to join the team so that we could also start filing accounts! And Property Business Accounts was born. A different kind of accountancy firm - owned by property investors and entrepreneurs. We have all the accountancy skill on board as part of the team, but with all the years of knowledge across all the disciplines required to make property investing work. 

We built the services that WE WANTED but that we couldn’t find.  And if you resonate with what we’ve been through and have the same frustrations - we’d love for you to benefit from what we created. 

There’s no fancy offices, no in person meetings - but there’s a bunch of people working to do their very best for you to help you get the result that you wanted from property in the first place, for a price that a growing property business can afford. 

Property Strategy is how we have taken all of the ‘lemons’ that property investing has thrown at us and turned them into lemonade - come and join us for a glass (don’t worry there’s an alcoholic version if that’s what you need!) 

Love Jackie & Dave x

Ps. We’ve also got some amazing online training courses that document our learnings about how to raise finance and do more deals if that’s what you are looking for - you can find all the details below.

Pps. If you want to read the full story of our 10+ years in property, you can get a copy of our book ‘Focus your way to Freedom’. More details below.

Ready to feel more in control?

Whether you want deeper financial insight or clean, reliable accounts and tax filing, we’ll help you take the next step.